If you are a beginner, these digital marketing notes can help you learn in a pattern.

BasicsDesigningWebsite DevelopmentSEOPlacementFreelancingYouTube MarketingSocial MediaGoogle Ads

Basics

  1. Marketing Basics
  2. Digital Marketing Basics

Designing

  1. Introduction to Canva
  2. Canva – Elements
  3. Canva – Design Principles
  4. Canva – Use cases

Website Development

  1. Domains
  2. Hosting
  3. Website Introduction
  4. Website Header
  5. Website Design – (Kadence Blocks)
  6. Website Creation from Scratch
  7. Website Footer & Other Options
  8. WordPress Plugins (Basic)
  9. Design Library & AI Websites (No Notes, Only Practical)

Search Engine Optimization (SEO)

  1. Introduction to SEO
  2. Google Algorithm Updates
  3. Keyword Research (FREE)
  4. Keyword Research (PAID)
  5. Content Writing with AI (Part-1)
  6. Content Writing with AI (Part-2)
  7. On-Page SEO
  8. Technical SEO
  9. Google Search Console
  10. Off-Page SEO
  11. Local SEO
  12. SEO Audit
  13. SEO Work Flow

Placement

  1. Resume Building
  2. Finding and Applying for Jobs
  3. SEO Interview Questions
  4. Google Ads Interview Questions
  5. Social Media Interview Questions

Freelancing

  1. Finding Clients
  2. Convincing Clients
  3. Sample Template (SOP’s)
  4. Project Management

YouTube Marketing

  1. Video Creation
  2. Video Editing (Shared Videos on Google Drive)
  3. Niche, Topic Selection & Video Planning
  4. YouTube Channel Creation
  5. YouTube Studio (More Practical)
  6. YouTube SEO (More Practical)
  7. YouTube Strategy

Social Media

  1. Social Media Introduction
  2. Social Media Management
  3. Meta Ads – Introduction
  4. Meta Ads – Copywriting
  5. Meta Ads – Dashboard
  6. Meta Ads – Targeting
  7. Meta Ads – Launching Campaigns (Lead, Sales)
  8. Meta Ads – Retargeting, Lookalike
  1. Google Ads
  2. Landing Pages